B2B e-commerce store
Online store for business buyers
A B2B e-commerce store is an online shop built to sell to other companies rather than to end consumers. It works with logins, individual price lists, volume discounts, and invoicing to a company. It lets buyers order self-service around the clock and removes the manual handling of orders by phone and email.
How a B2B store differs from a regular one
A B2C store sells to anyone at one public price. A B2B store, by contrast, knows the specific buyer: once they log in, it shows their contract prices, agreed discounts, available credit, and order history. Buying here is not impulsive but repeated and planned, so the focus is on speed and clarity.
A typical B2B store connects several roles on the customer side, such as a purchaser and an approver, and often runs on a company account with payment by invoice and deferred due dates. The key is integration with your warehouse and accounting system so prices and availability stay correct automatically.
What a B2B store should offer
The goal is to let the buyer order on their own, accurately and without waiting for a sales rep. The feature set follows from that.
- Individual price lists and volume discounts per specific buyer.
- Fast ordering via an item list, import, or repeating a previous order.
- Payment by invoice, credit tracking, and an overview of unpaid documents.
- Integration with the warehouse and ERP so prices and stock are always current.
Why companies benefit from it
Self-service ordering through a custom e-shop frees the sales team from retyping orders out of emails and phone calls. Your people can focus on relationships and bigger opportunities instead of admin.
For the buyer it is available anytime, shows their prices and availability, and removes the wait for a quote. That raises order volume and satisfaction while cutting the error rate of manual processing.
Planning to sell to businesses online?
See our e-commerce buildsFrequently asked questions
Can one store work as both B2B and B2C?
Yes. A common setup is a single site that switches to contract prices and B2B features once a business customer logs in, while a logged-out visitor sees retail prices. It is cheaper than running two separate stores.
Does a B2B store need to connect to our warehouse and accounting?
For repeated business orders we strongly recommend it. Integration with your ERP and warehouse ensures prices, availability, and invoices match automatically, without manual retyping and mistakes.
Can a B2B store handle invoice payment and due dates?
Yes. Unlike a regular store, a B2B shop supports payment by invoice, a credit limit, and deferred due dates for verified buyers, in line with established business practice.